ABOUT FELDKAMP MARKETING:

Feldkamp Marketing is a premier broker specializing exclusively in Kroger, proudly serving as Kroger’s go-to partner for over 38 years. Our deep-rooted expertise and unmatched dedication have positioned us as leaders in helping brands navigate the complex Kroger ecosystem. At Feldkamp, we pride ourselves on fostering a culture of collaboration, innovation, and empowerment, ensuring our team thrives while delivering exceptional results for our clients.

POSITION OVERVIEW:

We are seeking a dynamic and results-driven Category Insights Manager to join our team. In this leadership role, you will be responsible for analyzing Kroger-specific data, uncovering actionable insights, and guiding strategic initiatives that drive category growth. You will work closely with both internal teams and external clients, translating complex data into clear, actionable recommendations that resonate with all stakeholders.

Location: Anderson, OH (Hybrid)

PRIMARY RESPONSIBILITIES:

• Lead category management and insights efforts by analyzing Kroger data and providing guidance to the analyst team to inform strategic decisions for our clients.
• Translate complex data into actionable insights that influence marketing and sales strategies, product development, and category growth.
• Utilize the full suite of Kroger and broader market analytical tools, including 84.51 (Market6/Stratum), JDA (Blue Yonder), IRi (Circana) and PowerBI to provide deep insights into category performance.
• Present findings to key stakeholders, both internally and externally, with a clear and compelling narrative that drives action.
• Collaborate with cross-functional teams to ensure insights are integrated into broader business strategies and drive results.
• Stay on top of industry trends and emerging analytics tools, continuously improving our approach to data-driven decision-making.

KEY QUALIFICATIONS:

• 5+ years of relevant experience in category management, insights, or analytics, preferably within the consumer-packaged goods (CPG) industry.
• Expertise with Kroger-specific data and tools, including 51 (Market6/Stratum), JDA (Blue Yonder), IRi (Circana) and PowerBI.
• Strong analytical skills with the ability to extract insights from complex data sets and communicate them clearly to both technical and non-technical audiences.
• Proven leadership experience, with the ability to manage multiple priorities and drive cross- functional collaboration.
• Excellent presentation and communication skills, with a track record of influencing senior leadership and external clients.
• Bachelor’s degree in business, Marketing, Data Analytics, or a related Master’s degree preferred.

WHY FELDKAMP MARKETING?

• Be part of a legacy: Join a company with nearly four decades of specialized experience as a trusted Kroger broker.
• Premier clients: Work with leading brands and help them navigate the Kroger landscape to achieve exceptional growth.
• Innovation-driven culture: We empower our team to explore new ideas, embrace challenges, and continuously learn.
• Collaborative environment: We believe in the power of teamwork and open communication to drive success.
• Ready to make an impact and take your career to the next level? Apply today and join the Feldkamp family!